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We develop management skills and learn theories to solve problems, that we will have in future. This article contains the main information, that was in the book.
Entrepreneurship is an Essence of business. It comprises 3 things: innovativeness, risk taking and management skills. These qualities can be learnt, or be the talent.
The innovative process is a process of “creative destruction”.
He made a car “Tin Lizzy” for ordinary people for $295*25 in our currency. He established franchising system of car shops, petrol stations and promoted highway infrastructures.
The average worker worked 8 hours a day and gained $5 for that ($135 now). The work was safe.
Till 1927 he sold 15m cars, but GMC was more innovative and Ford lost in future.
Dick and Mac McDonald offered cheap and tasty burgers.
Kroc just implemented a conveyer system and optimized the kitchen area.
In 2000’s subway outperformed McDonald’s, because they made healthy food.
He had 49% of company, while Thai partner had 51%.
Red Bull is a sport sponsor and has €6b in revenues.
Has hundreds of competitors.
Best advertiser ever.
He was kicked out after successful projects, but became an intrapreneur – entrepreneur in a company. He made Macintosh, but was fired and opened company NeXT, and also sponsored Pixar – P.S. he did not invent Pixar, he just was the main investor.
“A lot of times, people don’t know what they want until you show it to them”
Joseph defines dynamic entrepreneur or pioneer as the engine that is driving a progress. Pioneer develops new processes or products. by doing that, he takes an advantage over competitors or creates a new market (blue ocean). But other companies try to imitate or copy the idea of a pioneer. This is called Dynamic competitive process.
When another pioneer will bring a new idea, the old pioneer’s idea will be destroyed. It is a Process of creative destruction. The last type is a Recombinant Innovation – when a new idea is a combination of existing ideas.
Entrepreneurial behavior is often “irrational”, rather intuitive. Pioneer’s idea is innovative, because it breaks old patterns. To increase chances to be successful, we need a business plan.
Business plan shows us an overall concept of a business idea for investors, shows chances and risks, helps to think about further development of business, identifies threats and protects you from overconfidence and wonders.
Disruptive innovation displaces an existing technology.
Business model innovation does not change a product, but a logic of a business plan.
For example: Netfilx displaced video stores, Uber changed a business model of taxi companies.
How much money do you earn or loose? – How to measure financial business performance? What is a value of a company? How to ensure liquidity and solvency? How to decide on investments?
Lena has €50k and wants to open a taxi company. She will buy a car for €40k and offer newspapers and coffee to customers for free. To be successful, she need data. Lena asks her friend about taxi business. They forecast €3000 in receipts from customers – revenues. Plus, she will spend €500 per month for expected ongoing expenditures such as gas, insurance and coffee.
Her operating (net) cash flow is €3000 -- €500 = €2500. Inflow -- outflow = flow.
Lena will buy a car, coffee machine and washing machine. These are capital expenditures or CAPEX. CAPEX is a cash flow from investment activities. The difference is that Lena can sell these things, but used gas or eaten chocolate – not.
She will sell car (and all other CAPEX) for €15k and buy a new one for €45k in 5 years.
CAPEX (-40000) + Revenues (3000*12) + expenditures (-500*12) = Overall cash flow (-10000) in the year 1.
Revenues (3000*12) + expenditures (-500*12) = Overall cash flow (30000) in the year 2,3,4.
Sell and buy car (15000-45000) + Revenues (3000*12) + expenditures (-500*12) = Overall cash flow (0) in the year 5.
Looks like she lost money in the 1st year. but she did not. These are cash flows, not profits. She will definitely loose money if her operating cash flow was negative. Her cash flow is €2500. If her cash flow will be higher, she will afford to hire a driver or buy the second taxi. Don’t forget about capital expenditures. Cash flow is often negative in the 1st year, so Lena has to make a Financing decision, where to get money. If she had not €50k, she had to borrow money to buy a car. The cash flow from loans or your savings is called Cash flow from financing activities. We don’t count them in overall cash flow.
The problem of CAPEX in cash flow is that we write CAPEX only in the year, when we bought a car, but we used car equally for 5 years.
Let’s count capital expenditure as resale value of car divided for the time you used a car.
€40000 -- €15000 = €25000. This is a resale value of a car. Then we payed €5000 per year for a car. This is a Straight line Depreciation.
If we are not sure about selling this car, we can count €40000/5years = 8000. This is a normal Depreciation, the 5th element of EBITDA.
Expenses are the monetary value of resource consumption during a time period (coffee, newspapers)
Revenues are the monetary value of goods/services that were sold during a time period
Difference between Expenses and Expenditures.
Profit in cost of sales method = revenues -- expenses.
Profit in cost of production method = monetary value of goods/services produced during a time period -- expenses. Here we count all the produced and semi-produced goods, that have been sold and have not been sold yet.
Revenues (36000) -- Ongoing expenses (6000) -- Depreciation (5000) = Profit (25000)
This profit is the same for all the years, because the costs are equally allocated.
But can the cost be really equally allocated? What if i the 2nd year there were in 2 times more rides than in the first? Does not matter, the cost of a car stays the same
Corporate net worth (equity) in the beginning of 1st year is Taxi (40000) + Bank deposit (10000) – Liabilities (0) = €50000.
Corporate net worth in the end of 1st year is Taxi cost (40000) – Depreciation (5000) + bank deposit(10000 + revenues(36000) – ongoing expenditures(6000) ) = 35000 + 40000 = €75000
Profit = money in the beginning of 1st year (75000) – money in the end of 1st year (50000) = €25000
Income statement helps you to optimize your profits. It shows your transactions, that create resources (products, services) and transactions, that consume resources (wages, buying materials, selling goods)
balance sheet shows you, which part of the company is yours and which part does the bank or investor have. Creditors use balance sheet to count risks of your failure.
Both of them are important for shareholders and stakeholders (workers, banks, tax authorities)
There are some legal rules, that say how the structure and valuations have to be made.
It helps e. g. investors to compare different firms. Accounting systems and procedures, that help (external) stakeholders are called Financial Accounting.
Accounting systems (Income statement or balance sheet) provide the basis for company-internal analyses such as forecasting profits and making profound business decisions. Accounting systems and procedures, that help managers are called Management Accounting.
The planning and steering of a company by means of (accounting) data and analytics is also referred to as Management Control or Management/Managerial Accounting.
Return On Investments
ROI = Profit / invested capital (with government bonds and other securities).
Capital in denominator should always correspond to the definition of profit in numerator.
**Return On Capital Employed* I*
ROCE = EBIT (Earnings Before Interest and Taxes) / Capital employed
Capital does not contain securities. Profit contains interest
Return On Capital Employed II
Roce = Operating Profit (before or after taxes) / Operating Assets
Operating assets are on the left side of the balance sheet
Return On Equity
ROE = Profit/Equity
Equity is on the right side of the balance sheet
ROI is the most popular, because it can be easily translated into a value driver system
Profit Margin = Profit / Revenues
Liquidity Ratio = Current Assets / Short-term Liabilities
Gearing (leverage ratio) = Dept (liabilities) / Equity
Investment decisions are decisions about business transactions with an initial cash outflow, in the expectation of future cash inflows that exceed the cash outflow in value.
Lena invests in a taxi (cash outflow) to generate revenues in the future (cash inflow). Investment Theory explores the investment decisions and develops criteria for reasonable decision making.
Financing decisions help us to find money for the investments. Financing starts with a cash inflow followed by cash outflows (interest and repayment). Financing Theories deal with the analyses of financing opportunities and financing structures. Lena’s investments are solely financed with equity. But most entrepreneurial activities cannot be pursued without any use of debt financing.
Financing decisions help corporations got raise equity by issuing shares on the capital market. They can also raise debt capital by issuing bonds (it’s cheaper than lending money in a bank).
Capital Market Theory is based on Microeconomic Theory, and tries to explain market mechanisms and price determination on capital markets.
The value of a company is given by its equity = Assets -- Liabilities.
Eugen Schmalenbach noted that the (economic) value of an asset for the owner does not follow from the price the owner paid when purchasing the asset, but from the future value (utility) the asset generates for the asset owner. A buyer purchases an object, if the price is lower than the value of future usage from the buyer’s subjective perspective. Since the price can be observed objectively, but the future value (utility) depends on the buyer and is hard to determine, the purchase price of an asset is often used as an approximation for its value. E.g., the balance sheet uses purchase prices (minus depreciation) as an approximation of asset value.
The purchase price of an asset is an adequate approximation of its value, if the asset is traded on a well-functioning market (many suppliers and consumers, high information transparency, low transaction cost).
Very few assets (and hardly any companies) are traded (as a whole) on well functioning markets. Therefore, there is no “objective” value of most goods (and companies). It all depends on the subjective judgments of potential buyers on their use of these assets (or companies).
When we counted the value of the company by measuring cash flows, we did not count the Inflation.
-40,000 + 30,000 / (1 + r) + 30,000 / (1 + r^2) + 30,000/ (1 + r^3) + 30,000 / (1 + r^4) + 45,000 / (1 + r^5)
= 101,637 for r=0.05
We also did not count a salary. If Lena will have the salary of €24k per year, then
+6,000 / (1 + r) + 6,000 / (1 + r^2) + 6,000/ (1 + r^3) + 6,000 / (1 + r^4) +21,000 / (1 + r^5)
= -2,270 for r=0.05
The Net Present Value (NPV) is negative – so, this is bad investment. Let’s find the average rate of return. This is r in the previous equation:
+6,000 / (1 + r) + 6,000 / (1 + r^2) + 6,000/ (1 + r^3) + 6,000 / (1 + r^4) +21,000 / (1 + r^5)
= 0
the average rate of return r = ~ 3.3%. That means, if there is no inflation, then this business will generate 3.3% of profit a year. Lena will return investments in 33 years.
Investors are not so much interested in historical purchase prices of assets (balance sheet), but they are more interested in the future cash flows (or earnings) generated by a company’s activities. While historical purchase prices, however are verifiable, future cash flows are not.
Stock prices are depending on the expectations and future cash flows (earnings) generated by a firm.
Possible purposes for evaluating company value are:
strategy is about competitive advantage and about finding appropriate ways to reach predefined goals.
In a strategic analysis, the resource-based view and the market-based view complement each other.
There was not such an affordable car on market.
Standardized manufacturing process. lower manufacturing costs than competitors (“cost leadership”)
Reason for success – high value creation for the customer due to low price
Why was a leader just for 10 years? imitators copied the manufacturing process and they met the customer preferences. You don’t have an advantage forever, you should regain it.
first provider of an energy drink. There are a lot of imitators, who make the same products, unique selling proposition was vanished.
Competitive advantage is a popular and well-perceived brand.
Red Bull is more expensive than competitors, but customers are ready to pay for superior, special product.
Competitive advantage is based on the fact that companies manage to establish potential market barriers against potential competitors
Barriers can be based on:
Strengths and Weaknesses are the Resource-Based View.
Opportunities and Threats are the Market-Based View.
Find your unique and powerful abilities. Think how to improve weak abilities.
What does the market want. How to develop my strengths.
Relative market share = The company’s own market share / market share of the company’s strongest competitor
Market growth = increase in market volume compared to the previous year / market volume in the previous year.
Customer perspective focuses on needs and wants, benefits and value created for a customer. Customer oriented view is a core of modern marketing.
“The basic function of marketing is to attract and retain customers at a profit”.
Customer attraction and retention has to be profitable.
Customer need – “lifestyle drink” for sport and adventures.
Advertising and marketing – associates Redbull with success, sport, fun.
This created an added value for customer. And established a valuable brand.
Ads and marketing are the unique customer advantages of Redbull.
Customer need – “cheap basic car”.
By Franchising Ford created a customer-oriented distribution network.
Price and distribution are the unique customer advantage of Ford.
Basic needs are mostly satisfied nowadays.
Marketing stimulates needs from higher layers
Marketing is dishonored as “dubious” or “shallow”.
In the long run, marketing cannot be successful by deceiving customers, but only by creating a sustainable customer benefit
A company can differentiate its products from its competitors and gain a competitive advantage by using the “4Ps”
The realized revenue is the central source of “generating money”. The pricing is crucial with regard to the financial success; a higher price can be justified by more advertising, better service or a customer-oriented distribution.
The precise knowledge about customer wants and needs is essential for the optimal choice of the marketing mix.
Creating sustainable customer benefit is the top priority
Processes and activities within the company should be aligned to wants and needs of the customers
The Production perspective deals with the transformation of production
inputs into products and services.
The Process perspective has a goal to optimize the supply chain with regard to customer benefit and the cost of creating goods and services
Revolutionary Production process made Ford model T the most affordable car.
The total manufacturing process was divided into small specialized tasks, which were then optimized. For each task it was analyzed which sequence of motions was most suitable to perform the predefined task in a minimum amount of time. This form of optimization using scientific analysis of motion sequences is referred to as “Scientific Management” or “Taylorism” (Frederick Taylor).
Ford combined Taylorism with assembly line production.
McDonald’s made a burger for 30 seconds instead of 30 minutes. To do that, they made the Business process reengineering. they decomposed a hamburger production in a sequence of activities Taylorism/“assembly line production
They focused on 2 types of burgers (cheeseburger and hamburger) and few softdrinks to reduce complexity of production process and to make fast preparation possible.
In a knowledge based society human resources are key for economic success
The consideration of the production process as an interaction of people is at the core of the employee perspective.
Engineers conducted a series of scientific management (Taylorism) studies to optimize job performance. There were 2 groups. In the control group received a constant level of light density, while in a ‘treatment group’ the light density was changing. Interesting, but the productivity was increasing in both groups, when they increased the level in both and increased in treatment, when decreased the intensity of illumination.
Harvard professor told that emotional factor were responsible for this effect. He added, that informal structures and social factors (group dynamics, informal hierarchies, group coherence, etc.) influenced the job performance.
These studies had a strong impact on the theory of labor relations and the relevance of incentives and motivation for workers within an organization, development of behavioral (and humanistic) management theories as a ‘countermovement’ of Taylorism (scientific methods)
Business management does not only have an objective/rational component (optimization of processes), but also has ‘personal, human, psychological, social’ component. Managers can also influence employees by being charismatic, being a role model or just a good leader with vision of the full picture.
In industrial company machines are the main strategic resources. In today’s ‘knowledge-based’ society ‘human capital’ is the most relevant strategic resource and source of competitive advantage.
Thus, questions on leadership and management of human capital have gained core relevance for the economic success of companies
Corporate Governance as the set of rules and mechanisms that shape value generation and distribution of value (appropriation) among stakeholders.
The independence between the size of the pie and its distribution
three cases to show the importance of business ethics
in this PDF you can find answers for the mock exam
If you like that article, please write some comments or share this post in Facebook or anywhere else. Then I will made the same thing for Contemporary Challenges in Business and Economics and other courses.
This is my first podcast. In 1 hour I explain the most important stuff about macroeconomics in Russia, USA and Europe and tell tens of interesting facts. I decided to keep it as it is without any changes. Therefore, the first 30 seconds I just prepare to speak, I do pauses and sometime use incorrect words, but I try to correct my mistakes. let’s see, how would it sound on the 10th podcast.
I plan to make podcasts in English and Russian, mostly about investments, real estate, and business.
I collected benefits for employees, that employers can purchase. The article is constantly updating
links appear in future
links appear in future
Remote working
Flexible working time
free food
compensation for food
discount on a company’s products
free parking
free ticket for public transport
free travel with a team
free bicycle
free gym
team sport
Giving shares for outstanding work.
pension for long-term employees.
help with employee’s projects or startups
free psychologist
Training: scrum, agile, etc.
Payment for MBA or Masters.
Courses for employee
It is a nice business idea to make such a service, on which employers could register employees and get bonuses without additional problems
Brief instructions to write easy-to-read and clear texts. The guide is updated regularly.
The comma always connects to the previous word: As you see , such a variant is false, but this is right.
Parentheses have spaces inside ( not like here ), but (like here).
Hyphens are attached to both words: e-commerce, but not e- commerce, and not e – commerce.
Dashes are twice as long as hyphens: Zaha Hadid – (incorrect) a futuristic architect – (correct) has built my campus.
Apostrophes are ‘, but not’ or ` in English. Friend’s notebook, but not friend’s notebook.
Quotation marks in English are “”, but not “” or ‘‘’’ or «», or” “.
Decimal points are used with numbers instead of commas: 1,200, but not 1.200
The intro image of an article can be placed above or beneath the header, but the intro image always stays above the first paragraph.
We place other images beneath the corresponding paragraph. People should first start reading the paragraph and then look at the picture.
We may place Images on the right side of a page but not on the left side. However, on Koveh.com, we don’t use both of the variants.
Sentences are short. Each sentence provides one thought that escalates into the following sentence or a subordinate clause. We don’t merge two sentences with uncorrelated information.
We transform passive voice into active voice. Our brain imagines the active voice easier than the passive; therefore, we remember more stuff.
Paragraphs need to have similar sizes. If you see that one paragraph has 100 words but another 180, the good idea is to split such a paragraph into two parts without losing focus.
I took the rules from the books of Maxim Ilyakhov, the editor of Tinkoff-Journal, and on recommendations of the Institute for English Business Communication at the Vienna University of Economics.
I recommend reading books of Maxim Ilyakhov – the books are easy to read. You can even practice inside of a virtual book and get feedback immediately.
I use 2 tools to make text easy to read and to write without mistakes: Grammarly premium and glvrd.ru.
The guide is updated regularly, and I stick to the rules in my blog.
This article consists of quotes from the Austrian trade regulation document, that I found most important. The text was translated and copypasted to this article without any additional edits, except for my thoughts that I marked with bold text. The article will be edited continuously.
Due to irrelevance to the theme of a blog and a huge length, I moved the article to the year 2000. There I put articles, that I want to be public, but dont want to be in the feed.
(2) An activity is carried out commercially if it is carried out independently, regularly and with the intention of generating an income or other economic advantage, regardless of the purposes for which it is intended; it makes no difference whether the income or other economic advantage intended by the activity should be achieved in connection with activity falling within the scope of this Federal Act or in connection with an activity not subject to this Federal Act.
(3) Self-employment within the meaning of this Federal Act exists if the activity is carried out at your own expense and risk.
(4) A one-off act is also considered a regular activity if, according to the circumstances of the case, the intention of repetition can be concluded or if it requires a longer period of time. Offering an activity forming the subject of a trade to a larger circle of people or in the case of tenders is kept equal to the exercise of the trade. Publication of an activity forming the subject of a trade in registers shall not be considered an exercise if the publication is based on legal obligations.
(2) Free trades are activities within the meaning of § 1 para. 1, which are not expressly listed as regulated trades (§ 94) or partial trades (§ 31). Without prejudice to any exercise regulations, no proof of formal qualifications must be provided for free trades.
(2) If the managing director resigns, the trade may continue to be exercised until the appointment of a new managing director, but for a maximum of six months. The authority must shorten this period if the further exercise of the trade without a managing director poses a particular risk to the life or health of people or if the trade has been exercised for more than six months without a managing director for more than six months in the previous two years before the resignation of the manager.
(3) If registered partnerships want to pursue a business for which the provision of a certificate of competence is required, a general partner who is entitled to manage and represent the company under the articles of association or at least half of the weekly normal working hours employed in the company who are fully subject to insurance in accordance with the provisions of social security law must be appointed managing director (§ 39). This provision does not apply to the trades listed in § 7 para. 5, which are carried out in the form of an industrial enterprise; furthermore, this provision does not apply in the event of the death of the managing director (§ 39), if the company continues to pursue the trade after the death of this personally liable partner, until the end of the abandonment treatise according to this partner, in the case of the prior resignation from the company only until the time of departure.
(4) If a legal person is a general partner of a registered partnership, paragraph 3 shall also be complied with if a natural person is appointed as managing director (§ 39) of this partnership who belongs to the organ of the legal person concerned appointed to represent the legal representation, or who is an employee of this legal person who is fully insured in the company who is fully subject to insurance under the provisions of
(5) If a registered partnership is a general partner of another such partnership, paragraph 3 shall also be complied with if a natural person is appointed managing director (§ 39), who is a general partner of the member company concerned and who has the position prescribed for the managing director in paragraph 3 within this member company. This member company must have the position prescribed for the managing director in paragraph 3 within the registered partnership.
(6) If a legal person is a general partner of a registered partnership and this partnership is a general partner of another such partnership, paragraph 3 shall also be complied with if a person is appointed managing director (§ 39) of the latter partnership who belongs to the organ of the legal person appointed to legal representation, if the legal person within the member company also has the position prescribed in paragraph 3 and if, finally, this member company also has the position prescribed in paragraph 3 within its member company.
82 business types are regulated. It includes:
(2) The real estate agent’s area of activity includes